Latest News

'Coming to See the Future': Tech Tourism Is Rewriting the China Travel Itinerary

From robot experience centers to drone light shows, technology is becoming a main reason foreign travelers visit China — and a big part of what they buy.

Key takeaway

Tech tourism is reshaping China travel: Unitree's Shanghai robot experience center (Asia's first, opened June 2026) has drawn 1,000+ overseas visitors; AI translation glasses and smart tech products are becoming popular souvenirs; Shanghai departure tax refund sales rose 52% YoY Jan–Sep 2026, and refund-on-purchase sales jumped 110% during National Day. Add a robot/drone experience to your itinerary and keep receipts for airport tax refunds.

The Robot Show That Got Added to the Itinerary

There's a new stop appearing on China travel itineraries this fall, and it's not a temple or a viewpoint. It's a robot experience center in Shanghai run by Unitree Robotics — the first embodied intelligence experience space the company has opened in Asia. Since June, more than 1,000 overseas visitors have walked through it, and some international tour groups now list it as a must-visit. The draw is simple: watching a robotic dog walk, jump and land backflips on demand, then getting a chance to try it yourself.

The same shift is showing up in the air. Drone light shows over Shenzhen and other cities — giant dragons and hearts drawn with hundreds of synchronized drones above the skyline — have become the kind of thing travelers book a seat to watch, not just scroll past.

AI Glasses, Translation Earbuds and the New Souvenir List

Technology is changing what visitors buy in China, too. At an optical store in Shanghai, a Spanish tourist tried on AI translation glasses and chatted with reporters in Spanish — no interpreter, no phone app needed. On Nanjing Road, the city's main shopping strip, smart glasses, AI chess robots and translation earbuds are drawing crowds of overseas shoppers. Mall staff told CGTN that foreign visitors sometimes make up about half of their customers, and stores have reshuffled displays and services to match.

The takeaway for travelers: the "I bought something I actually use" souvenir category is now bigger than keychains and fridge magnets. AI translation glasses, earbuds with live interpretation, massage devices and other Chinese-made tech products are becoming the kind of thing first-time visitors fly home with.

The Numbers Behind Tech Shopping

Shanghai's departure tax refund sales rose 52% year on year from January to September 2026, and the number of refund forms issued grew 2.7 times. Sales under the "refund upon purchase" scheme grew 1.4 times, with more than 2,700 registered tax refund stores in the city. During the National Day holiday, departure tax refund sales were up 47% year on year, and "refund upon purchase" sales jumped 110%.

Visa-free entry is feeding the trend. Easier entry means more travelers are treating China as a place to pick up tech they use every day, and the departure tax refund makes the price tag a little lighter at the end of the trip.

What This Means for Your Trip

If you're planning a first China trip, add one tech stop to your list: a robot or drone experience, an electronics market, or just an evening watching a light show. Budget for it like an experience, not a shopping errand — the ticket is usually cheap, and the memory is the point. Keep receipts from any tech purchases: departure tax refund counters at major airports can give you back a meaningful slice, and the "refund upon purchase" option at registered stores works right at the till.

Start mapping your route at https://chinapie.ai/plan/ — the planner helps you stack a tech experience, a night market and a bit of shopping without overpacking your days.

What to do next

Add one tech stop to your China itinerary (robot center, drone light show or electronics market); treat it as an experience; keep receipts from tech purchases and use airport departure tax refund counters or on-the-spot 'refund upon purchase' at registered stores.

What may vary

Visitor counts and store figures are reported by mall staff and CGTN, not official statistics; tax refund growth figures cover Shanghai only and may be revised; drone shows and robot center availability depend on dates, weather and entry policies.

Done reading? Turn ideas into a trip

Discover bookable local experiences, or jump into Travel Planner and start building.