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China Inbound Tourism Surges 20.4% in H1 2026
22.9 million foreign visitors entered China in the first half of 2026, driven by visa-free policies and viral social media trends.
Key takeaway
China's inbound tourism grew 20.4% in H1 2026, with 22.9 million foreign visitors.
Full report
China's inbound tourism continues its explosive growth in 2026, with 22.9 million foreign visitors entering the country in the first half of the year, up 20.4% year-over-year, according to the National Immigration Administration.
What's Driving the Boom?
- Visa-free policies: 54 countries now enjoy visa-free entry to China for up to 30 days
- Viral social media: #ChinaTravel has garnered over 28 billion views on TikTok alone
- Improved infrastructure: High-speed rail, 5G, and digital payments make travel seamless
- Unique experiences: From hot pot to hanfu, travelers are seeking authentic cultural experiences
Stay tuned for more China travel news and updates!
What to do next
Check if your country is eligible for visa-free entry, get a Chinese eSIM, and download Alipay and WeChat Pay before you arrive.
What may vary
Visa policies and entry requirements can change, always check official sources before you travel.